FLORIDA KEYS REAL ESTATE - KEY LARGO, ISLAMORADA The Florida Keys Real Estate Team
 
Susan   Ashmore

Listing Presentation


~ Premium Marketing Plan ~
When you list your home with us we will follow our
proven successful *Premium Marketing Plan*  so you see results.

 

Internet Advertising
80% of home buyers start their search online. We have one of the largest advertising networks, adding more websites every month. This along with our constantly updated website brings us many buyers.

When you list your home with us your property will be advertised on the
 following websites (with new ones added every month!):

www.Freewheeler-Realty.com * www.Point2Homes.com * www.RealEstateAdvisor.com * www.RealtyTrac.com * www.CraigsList.com * www.Realtor.com * www.flkeysmls.com * www.Yahoo!RealEstate.com * www.BobVila.com * www.Yahoo!Classifieds.com * www.UniqueGlobalEstates.com * www.Point2Agent.com * www.The-Keys.info * www.GoogleBase.com  * www.LivingChoices.com * www.LiveDeal.com * www.Florida-Keys-RealEstate.us * www.fkren.com * www.RealEstateBook.com * www.HomesAndLand.com * www.HotPads.com *
www.RealEstate.aol.com * www.TheNewYorkTimes.com * www.YourAddressHere.com * www.HomeGain.com  * www.RealEstateJournal.com * www.The-Keys.info

 

Print Media
"Just Listed" Ad*s in the Reporter and Free Press
(The Upper Keys most read newspapers)

The Real Estate Book

Homes and Land

Open House Ad*s (as needed) in the Reporter and Free Press

Placement in Realty World-Freewheeler Ad*s in the Reporter and Free Press

Brochures of your home placed in Freewheeler*s Vacation Rental and Sales Offices
(This is a high traffic area for Vacation Rental customers,
 buyers, other Realtors and locals)

 

Direct Mail
Postcard announcing your *Just Listed* property to select Plantation Key,
Islamorada and Key Largo neighborhoods. 

*Just Listed* postcard to our contacts and prospective buyers

Introducing your property
Open House at seller*s discretion

Monthly *Realtor After Hours* * Local Realtors share information on their listings

Caravan of Realty World-Freewheeler Agents and Brokers

Caravan of Florida Keys Board of Realtors Members

Definition of Caravan: Realtors * traveling together from house to house, familiarizing
themselves with homes on the market. They bring information back to their buyers.
Caravans are a great way to introduce your property to other real estate agents
 and their customers. This means more people are working to sell your home!


 Market Updates
Market updates every few weeks (feedback on showings, copies of ads,
Open House reports, comments from buyers and other Realtors)

Advice on *Staging* your home from an Accredited Staging Professional

 

 
Contact Management

We have over 30 years of networking in the Keys!
When you list your home with us, we will send your home*s information to our
large database of  people looking for property in your area.
We know who is looking!

When you list your property with us we will also email your home*s information to every
 Florida Keys Board of Realtors member. We know how to get the word out!

 

Property Research
Once you list with us we will:
1. Review current title information. 2. Measure overall square footage and interior room sizes. 3. Confirm lot size via owner*s copy of certified survey (if available). 4. Note any and all unrecorded property lines, agreements, easements, etc. 5. Obtain house plans, if applicable and available. 6. Order plat map for retention in property*s listing file. 7. Prepare showing instructions for buyers* agents and agree on showing times. 8. Obtain current mortgage loan(s) information: companies and loan account numbers. 9. Discuss possible buyer financing alternatives and options with seller.10.Review current appraisal if available. 11. Verify Home Owner Association fees with manager * mandatory or optional and current annual fees. Order copy of Homeowners Association bylaws, if applicable. 12. Calculate average utility usage from last 12 months of bills. 13. Research and verify city sewer/septic tank system. 14. Verify security system,current term of service and whether owned or leased. 15. Verify if seller has transferable Termite Bond. 16. Ascertain need for lead-based paint disclosure. 17. Prepare detailed list of property amenities and property*s *Inclusions &Conveyances with Sale*. 18.Compile list of completed repairs and maintenance items.  19. Send *Vacancy Checklist* to seller if property is vacant. 20. Explain benefits of Home Owner Warranty to seller. 21. Assist sellers with completion and submission of Home Owner Warranty Application. 22. Verify if property has rental units involved and if so make copies of all leases for retention in listing file, verify all rents and deposits, inform tenants of listing and discuss how showings will be handled 23.Arrange for installation of yard sign. 24. Assist seller with completion of Seller*s Disclosure form. 25.*New Listing Checklist* completed 26. Review results of Curb Appeal Assessment and Interior Decor Assessment with the seller and provide suggestions to improve salability and shorten time on market.

For Our Luxury Home Owners


Print Ads in Estates and Homes, DuPont Registry: A Buyers Gallery of Fine Homes, Redbone Journal, International Properties Magazine (The Guild of Professional Estate Agents - Guild International), *and others based on appropriateness! (Example: We advertise our homes on the airstrip in Autopilot and Aerotrader)

 

We also provide Aerial Photography!
(Gives potential buyers a birds eye view of the property,
surrounding water and boating channels)

Aerial ViewBeautiful Water ViewAerial View

* Plans subject to change based on market conditions *

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